DAVACO Founder/CEO Featured as Contributing Author in PRI's Journal of Retail Analytics
Rick Davis Asserts Digital Signage and Sustainability Are Among Top Trends in Retail Stores
Dallas, TX (November 21, 2013) – DAVACO, Inc. (www.davacoinc.com), the North American leader of high-volume programs and implementation services for global brands, announced today that Rick Davis, Founder/CEO of DAVACO, is featured in
the 3rd Quarter 2013 issue of Platt Retail Institute's Journal of Retail Analytics. In the article entitled, "Change and Innovation Are Requisites for Retail's Future," Davis discusses the importance of dynamic, responsive change and the growing role of
technology and sustainability within the retail environment.
"I've seen first-hand that the brands that are stagnant, offering no innovation or lacking changes to appeal to consumers, are
more likely to be left behind and eventually lose market share and relevancy," writes Davis. "Refreshes, remodels and other
cyclical maintenance requirements will always be a part of making changes to keep the retail environment renewed, but, at the
same time, there are new trends that are emerging, quickly becoming the norm and setting a new customer expectation."
According to Davis, the integration of technology is one of the fastest growing trends at the retail level. From mobile charging
stations and interactive point-of-sale to oversized digital screens/menu boards and automated kiosks, retail and restaurant
brands are reaching out to the tech savvy consumers and providing new functionality and amenities in the brick-and-mortar
In addition, Davis says that there are more brands than ever exploring sustainability programs. Not only are retail and
restaurant corporations implementing sustainability programs, but they are also taking existing programs, like facilities
maintenance, and enhancing them with sustainable considerations. "What we now know is that sustainable programs
often yield operational efficiencies and reduce fixed operating costs," said Davis. "By integrating green building materials,
responsible waste management processes, delivery and other logistical efficiencies that reduce carbon footprints, brands not
only make a difference for their communities, but earn credibility and respect from their consumers."
For the complete article, visit http://www.plattretailinstitute.org/documents/jra/detail.phx?navid=305&itemid=485.
About DAVACO, Inc.
DAVACO, Inc. is the national leading provider of implementation services, specializing in the management and execution of high-
volume programs for nationwide retail, restaurant, hospitality and consumer product brands. Services include: ▪ Rollouts, retrofits,
resets and remodels ▪ Fixture and equipment upgrades ▪ Graphic and digital signage installations ▪ Project management ▪ Hard-
and soft-line merchandising ▪ Inspection, site and marketing surveys ▪ Logistics and consolidation ▪ Design services ▪ Sustainability
▪ Special initiatives. DAVACO's unique business structure and customer-centric philosophy provides clients with speed-to-market,
consistent and professional execution within an open-store environment, and proprietary ClearThread® technology for greater
visibility and reporting efficiencies. Founded in 1990, DAVACO is based in Dallas, Texas, with W-2 employees located across the
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